Help us build a better tomorrow in Western Wisconsin
At United Way St. Croix and Red Cedar Valleys (UW Valleys), our mission is to uplift individuals by building meaningful relationships, connecting vital resources, and uniting communities across the St. Croix and Red Cedar Valleys. We are committed to ensuring that everyone has access to quality education, good health, and financial stability.
Workplace Campaign Champions: Partners in Change
Our Workplace Campaign Champions are essential to our mission. By engaging their organizations, these leaders play a critical role in driving positive change for individuals and families throughout Western Wisconsin. As a Campaign Champion, you help lead the fight for a stronger, more resilient future, one where everyone in our community can thrive.
Getting Started
Interested in launching a workplace campaign? We’re here to help every step of the way. UW Valleys provides all the tools, resources, and personal support you'll need to plan and run a successful campaign, even if it’s your first time.
To begin, contact Steve McCarthy, Executive Director, for a personalized overview and consultation. One of the most effective ways to maximize participation is by offering employees the option to contribute through payroll deductions. Many businesses choose to send collected donations on a monthly or quarterly basis.
What Makes a Campaign Successful?
The most effective campaigns often include:
- Visible support from your CEO or leadership team
- A dedicated, trained campaign team
- Clear, achievable goals
- Engaging and fun activities to boost participation
- Speakers or videos that highlight the real impact of donations
- Special events to energize your team
- Follow-up communication to keep the campaign top of mind
- Heartfelt thank-yous for donors and volunteers
In addition to printed and digital campaign tools, your most valuable resource is our UW Valleys team. We are here to guide you, answer questions, and provide ongoing support to make your campaign a success.
Online Pledge Option
We now offer an online pledge form for added convenience. As a Campaign Champion, you can choose to make this option available for your team during your campaign.
Together, we’re building a better future for everyone in Western Wisconsin. Thank you for being a vital part of that mission.